Helicopter landing at The Alfred's Trauma Centre

Air ambulance helicopter approaching The Alfred Hospital

When The Alfred Emergency & Trauma Centre approached me to photograph their helicopter patient transfer process, I knew we were in for an adrenaline-pumping experience. This wasn't just another photoshoot – it was a chance to document life-saving moments in action.

Alfred staff await the chopper's engine to stop before walking on to the helipad

The challenge was twofold: be ready at a moment's notice and capture the entire process without compromising patient privacy. My solution? Park myself just 2km away with a bicycle and a streamlined camera kit, ready to pedal to the scene in minutes.

Photoshoot Walkthrough: The call came, and I was off! Arriving at the helipad in just 9 minutes, I quickly introduced myself to the medical team. As the helicopter touched down, I focused on capturing the coordinated efforts of the paramedics and hospital staff. Following the patient's journey from the helipad to the trauma unit, I documented the intense, focused work of the medical team, always mindful to keep the patient's identity protected.

Client Usage and Feedback: The Alfred has used these images extensively in their publications and website. One of my favourites now graces the banner of The Alfred Foundation's webpage – a powerful testament to the impact of authentic healthcare imagery.

Trauma unit in action treating emergency patient

This project shows why I love healthcare photography. It's about balancing technical skill with empathy, capturing critical moments while respecting the sensitivities of medical environments. It's challenging, but extremely rewarding!

See full project portfolio
Michelle McFarlane | MMP studio

Founder of MMP studio, specialising in healthcare, research and education photography. With a science background and clinical experience, bringing technical precision and creative vision to specialist industry photography across Melbourne and Victoria

http://www.mmpstudio.au
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