Corporate Photography at Monash University
Technical demonstration of the new Seer equipment showcasing the detailed interface and engagement of stakeholders
When Monash University's Proteomics & Metabolomics Platform acquired two revolutionary pieces of scientific equipment, they needed photography that would serve multiple purposes: documenting the technical installation, capturing corporate partnership moments, and creating marketing materials for future communications.
Ralf removes the sample and demonstrates the precision engineering of the new Orbitrap Astral Mass Spectrometer
The brief required a delicate balance - formal group photos that conveyed professionalism while also capturing natural moments of discussion and interaction around the new equipment. Working within a tight one-hour timeframe, I needed to deliver both technical product shots and engaging corporate photography.
Group portrait of key stakeholders from Monash University, ThermoFisher and Seer Incorporated on the innovative staircase of Building 75
Using available light and silent shooting techniques, I captured the installation of the Proteograph XT Workflow and Orbitrap Astral Mass Spectrometer while maintaining the professional atmosphere of this significant corporate event. The resulting images successfully showcase both the technical capabilities of the new equipment and the strong partnerships being forged.
A lighthearted moment during the ribbon-cutting ceremony, capturing the genuine excitement around this new partnership
“Your professionalism and warm personality made the experience both enjoyable and effortless.”
